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Category: Webinar

Start Date/Time: Tuesday, March 26, 2013 3:00 PM (UTC -05:00) Eastern Time (US & Canada)

Compensation Plans That Boost Local Sales

Rebecca Capparelli photo

Details: What are the best methods to motivate and compensate sales reps to increase new business, sell more digital advertising and decrease contract churn?

Rebecca Capparelli, director of sales training & development, GateHouse Media, will talk about how GateHouse Media has developed their models of accountability and compensation to do just that!

Capparelli will walk step by step through the following objectives for the GHM Compensation Programs:

  • Attract stronger sales talent and reward our top producer to increase retention
  • Rewarding total revenue achievement
  • Accelerating Digital Revenue (Digital Display and Digital Services)
  • Motivating new business acquisition
  • Maximize the impact compensation investments

In addition, you will hear more details about the Compensation, Certification, and Reward Programs:

  • Leadership and Multimedia Sales Executive Compensation
  • Inner Circle Sales Certification
  • The GMA's GateHouse Media Awards

This is a must attend webinar!

Local Media Association Members: FREE
Nonmembers: $79
*Media Association Partners: $39

Click here to register

Note: Your online registration is not complete until you reach the “Thank you” screen which reads “Thank you. Your registration has been successfully submitted.” Please be sure to click continue until your online registration is completed and the Thank you screen appears.

Media Association Partnership Members:
California Newspaper Publishers Association (CNPA), Colorado Press Association (CPA), Illinois Press Association (IPA), Missouri Press Association (MPA), Ohio Newspaper Association (ONA), Pennsylvania Newspaper Association (PNA) and Virginia Press Association (VPA)
members receive partnership discounts on all non-member rates for any webinars that are offered at no cost to Local Media Association members.

If you are a member of CNPA, CPA, IPA, MPA, ONA, PNA or VPA click here to register.

Note: Registration is required no later than 1 hour prior to the time listed above. If you have any questions regarding registration, please let us know: or 888-486-2466. In the event that you are unable to participate in the webinar, the materials and audio will be provided following the broadcast.


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