Category: Webinar
Start Date/Time: Thursday, September 09, 2010 2:00 PM (UTC -05:00) Eastern Time (US & Canada)
Monetizing Your Site
Al Bonner
This insightful webinar will look at successful Web site monetizing options that include paywall initiatives, in-market digital advertising agencies, search engine marketing, local mobile & microsite ad campaigns, ongoing local sales blitzes and national shopping site partnerships such as WagJag, the newest addition to zip2save.com. WagJag allows your newspaper to sell and then feature daily deals on your Web site. It's an easy way to build email databases and secure significant new online revenues.
Speakers include:
Patrick Mullen, Product Manager, Dow Jones Local Media Group;
Al Bonner, General Manager, zip2save.com;
Veronica Lynagh, Internet Marketing Development Manager, Dispatch Digital/ThisWeek Community Media; and
John Greenland, Director of Sales and Marketing, Sound Publishing, New Media.
IMA Members: FREE;
SNA Members: $59;
Nonmembers: $89