Sunday, February 05, 2012
Archived Webinars

View Upcoming Webinars

DATE TITLE DOWNLOADS
 1/17/2012 Daily Deals Best Practices Video (61.69 MB WMV); Lane Presentation (114 KB PDF); Dunnigan Presentation (2.35 MB PDF)
 1/12/2012 Preview 2012: Newspaper Benchmarking Report with KubasPrimedia   Video (36.47 MB WMV); Presentation (233 KB PDF) 
 12/15/2011 Debriefing with Senior Executives (Innovation Mission Webinar Series #6) Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 12/8/2011     Classified Multimedia Conference Wrap-up  Video (86.3 MB WMV); Presentation (5.3 MB PDF) 
 12/1/2011 SNA/Borrell Associates - Interactive Classifieds Outlook  Video (35.06 MB WMV); Presentation (2.79 MB PDF) 
 11/17/2011 Suburban & Community Newspapers Online Outlook - Main Street Interactive  Video (35.3 MB WMV); Presentation (633 KB PDF)
 11/3/2011 Servicing Small Businesses in Your Market with Online Solutions  This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive.  
 11/2/2011 Sales Department Structure - Separate, Hybrid, Digital-Only - What is Working? (Innovation Mission Webinar Series #4)  Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 10/27/2011 Lessons Learned from SNA Fall Publishers' and Advertising Directors' Conference Video (47.87 MB WMV); Stegman Presentation (223 KB PDF); Maynard Presentation (258 KB PDF); Hammer Presentation (98 KB PDF)
 10/26/2011 SNA Media Sales Certification Program Video (33.79 MB WMV); Presentation (2.08 MB PDF)
 10/13/2011 Revenue Generating Case Studies  Video (64.39 MB WMV); Presentation (5.02 MB PDF)
 10/05/2011 New Commerce and Business Models (Innovation Mission Webinar Series #3)  Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 9/14/2011 Video + Blogging + Print + QR Codes = Big Success (Innovation Mission Webinar Series #2)  Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive.  
 9/8/2011 Revitalizing Print Revenues to Fund Your Digital Future  Video (44.27 MB WMV); Presentation (1.02 MB PDF)
 9/1/2011 Mobile and eReader Opportunities - a Work in Progress  This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 8/5/2011 Community Contributor Networks (Innovation Mission Webinar Series #1)  Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 7/28/2011 Understanding What Our Readers are Looking For Online  Audio (23.75 MB WMV); Kealing Presentation (272 KB PDF); Shanahan Presentation (584 KB PDF)
 7/12/2011 Good vs. Bad Banner Ads' Creative & Copy  Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 6/28/2011 Compensation, Staffing, and Workflow for Digital Sales Growth  Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 6/23/2011 Borrell Online Revenue Report Findings This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive.  
 6/16/2011 New MultiMedia Revenue Models  Video (65.75 MB WMV); Bradley Presentation (1.32 MB PDF); Bosak Presentation (4.91 MB PDF); Coen/Chaney Presentation (2.33 MB PDF)
 5/19/2011 Stop the Insanity -- Blowing Up Your Current Sales Model Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 5/19/2011 Lessons Learned from North America's Most Innovative Media Houses Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive.  
 5/17/2011 Digital Sales Strategies for Immediate Revenue Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
5/12/2011  Become the Local Ad Agency - The Big Picture Approach to Servicing Your Clients Video (49.3 MB WMV); Mullen Presentation (139 KB PDF); Pepper Presentation (1.74 MB PDF)
4/21/2011  Best Practices of Hybrid Models, Pay Walls & Electronic Editions (IMA) This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
4/14/2011  New Online Competitors & Strategies to Beat Them  Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
4/7/2011  SNA Foundation: User Generated Content: Tapping Your Readers to Create New Streams of Content Video (50.4 MB WMV); Presentation (8.73 MB PDF)
3/24/2011  Lessons Learned from the 2011 MultiMedia Key Executives Conference Video (60.3 MB WMV); Lane Presentation (46.9 KB PDF); Swanson Presentation (2.98 MB PDF); Howe Presentation (879 KB PDF); Taylor Presentation (11.6 MB PDF)
3/17/2011  Leading Classified Today and Beyond Video (40 MB WMV); Presentation (1 MB PDF)
3/10/2011  Email Strategies: From Set-up to Implementation (IMA)  This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive.  
3/2/2011  SNA/APME Webinar Part 2: Social Media -- Control It Before It Controls You -- Lessons Learned from the "Man with the Golden Voice"  Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
2/16/2011  SNA/APME Webinar Part 1: The Tucson Shootings -- Lessons from a Major Breaking Story Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
2/10/2011  Rules of Engagement: Making the Most of Social Networks, Mobile and other Opt-In Programs This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
2/3/2011  The MultiMedia Sales Rep Today Video (52.6 MB WMV); Presentation (2.4 MB PDF) 
1/27/2011  Creating a Culture of Community Involvement: How Journal Register Company is Welcoming the Community In Video (58.9 MB WMV); Presentation (730 KB PDF); Related Article; Related Article
1/13/2011  Preview 2011: Newspaper Benchmarking Report Video (36 MB WMV); Presentation (1.46 MB PDF)
12/14/2010    How To Beat PATCH and Other New, Local Web Competitors Video (62 MB WMV); Presentation (9.74 MB PDF)
12/9/2010      2010 Classified Conference Wrap-Up Video (42.9 MB WMV); Presentation (1.14 MB PDF)
12/7/2010      SNA/Borrell Associates - Interactive Classifieds Outlook Video (30.8 MB WMV); Presentation (3.90 MB PDF)
11/18/2010  Suburban & Community Newspapers Online Outlook - Main Street Interactive This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
11/4/2010  Lessons Learned from the 2010 Fall Publishers' and Advertising Directors' Conference Video (58.3 MB WMV); Presentation (3.06 MB PDF)
10/21/2010    Leading a Newsroom in the Digital News Decade; Newsonomics 2011 and What They Mean to You Video (54 MB WMV); Presentation (2.32 MB PDF); Related Article; Related Article
10/14/2010 The Relationship Between Community Journalism and the Public in the Digital Age -- An SNA Foundation Report Presentation (144 KB PDF)
 9/16/2010  ABC Rules Update Video (46.7 MB WMV); Presentation (1.3 MB PDF)
 9/09/2010 Monetizing Your Site This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
 8/24/2010 Real Estate Outlook 2010 and Beyond  Video (49.2 MB WMV); Presentation (2 MB PDF)
 8/19/2010 Mobile and eReaders Opportunities - A Work in Progress Video (38.2 MB WMV); Presentation (1.1 MB PDF)
 8/12/2010 What Major & National Advertisers Wished You Knew Video (43.1 MB WMV); Presentation (1.6 MB PDF)
 8/05/2010 Engage and Grow Online Audience With Innovative Tools for Local Happenings Video (15 MB WMV); Presentation (1.6 MB PDF); Related Article
7/29/2010 The Future is Digital, Can We Make Money There? Video (34 MB WMV); Presentation (1.5 MB PDF)
7/22/2010 Lessons Learned from Audience Development Conference Video (54 MB WMV); Presentation (1.8 MB PDF); Presentation (1.8 MB PDF)
6/24/2010 Understanding Your Web Audience This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
6/17/2010 Content Differentiation: How To Drive Online Audience Without Cannibalizing Print Video (54 MB WMV); Presentation (2 MB PDF); Zipped file (20 MB ZIP); Related Article; Related Article
6/10/2010 Successful Multiple Media Revenue Models Video (55 MB WMV); Presentation 1 (500 KB PDF); Presentation 2 (1.4 MB PDF); Presentation 3 (5 MB PDF)
5/27/2010 Growing Audience: Taking Advantage of Individual Market Opportunities Video (50 MB WMV); Presentation (815 KB PDF)
5/13/2010 The Positive Story About Newspapers Today: Actionable Ideas to Strengthen Your Competitive Position Video (43 MB WMV); Presentation (60 KB PDF)
4/15/2010 Hybrid Models & Electronic Editions — What is Working? What Have We Learned? Video (50 MB WMV); Presentation (33 KB PDF); Presentation (367 KB PDF)
4/15/2010 Leading Multimedia Teams: Taking Newsroom Staff Deeper Into The Digital World Video (50 MB WMV); Presentation (835 KB PDF); Related Article
3/25/2010 Lessons Learned from Strategic Revenue Summit Conference Video (42 MB WMV); Presentation (1.6 MB PDF)
3/18/2010 MultiMedia Sales Reps: What’s Working This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
3/11/2010 Follow the Money: Key Takeaways from the Borrell Online Revenue Conference Video (58 MB WMV)
2/18/2010 It’s Time to Get Operationally Fit: The Top 10 Money-Saving Ideas for Circulation Departments Video (64 MB WMV); Presentation (310 KB PDF)
2/16/2010 Free Political Advertising Webinar Still to come.
2/11/2010 The Next Chapter in Video This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
2/9/2010 Identifying Opportunities in the Recruitment Marketplace — Be Ready for the Bounce! Video (78 MB WMV); Kinney presentation (1 MB PDF); Lancaster presentation (900 KB PDF); Sun News presentation (250 KB PDF)
1/28/2010 2009 SNA Suburban Market Study Results and Opportunities Video (40 MB WMV); Presentation (2 MB PDF)
1/14/2010 Innovation At Work: An Introduction Video (42 MB WMV); Related Article; Related Article
12/10/2009 2009 SNA Suburban Market Study Results and Opportunities Video (40 MB WMV); Presentation (2 MB PDF)
12/8/2009 Classified: Opportunity Knocks Video (48 MB WMV); Presentation (3 MB PDF)
11/19/2009 Community Newspaper Web Revenues Report This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
10/29/2009 Real Time Syndication, Facebook & Twitter — How To Make These Tools Work In Your Online Newsroom Video (78 MB WMV); Presentation (136 KB PDF); Related Article
10/22/2009 The Sales Compensation Dilemma Video (34 MB WMV); Presentation (100 KB PDF)
9/25/2009 Main Street Interactive: How Suburban & Community Newspapers Can Help Save Small Businesses N/A
9/24/2009 Can you Hear Me Now? It's Finally Time to Monetize Mobile Video (21 MB WMV)
9/23/2009 zip2save.com — Catch the Excitement; Join the Movement Video (82 MB WMV)
9/23/2009 Striking a Balance Between Community Journalism & Citizen Participation — New SNA Foundation Research Results N/A
9/10/2009 Monetizing Your Site This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
9/10/2009 The New Circulation Department — New Roles; New Strategies Video (44 MB WMV); Harry Davis (71 KB PDF); Jerry Hill (471 KB PDF)
8/25/2009 Real Estate Online: What’s Next? Video (41 MB WMV); Presentation (2 MB PDF)
7/30/2009 Leading An Online Newsroom How To Get Staff Motivated & In-Sync With Online Publishing Cycles Video (50 MB WMV); Presentation (624 KB PDF); Related Article
7/30/2009 Social Networking: Make Money Now N/A
7/23/2009 Social Networking: Make Money Now N/A
7/23/2009 Non Traditional Advertising Ideas Video (57 MB WMV); Presentations: Peter Bakke (65 KB PDF); Al Cupo (1 MB PDF); Jim Maxwell (48 KB PDF);
7/16/2009 Best Practices in Single Copy, Acquisition and Retention Video (53 MB WMV); Presentations: Nancy Green (26 KB PDF); Randy Rolfe (800 KB PDF); Adam Sears (3 MB PDF)
7/16/2009 Grassroots Marketing Efforts to Grow Your Web Audience This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
6/23/2009 10 Things You Need to Know: Agencies Placing Online Advertising Video (47 MB WMV); Presentations: Wendy Barnes (111 KB PDF); Courtney Chojnacki (293 KB PDF); Daniel Kelly (159 KB PDF)
6/18/2009 Understanding Your Web Audience This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
6/17/2009 Outsourcing — Proven bottom line building ideas Video (45 MB WMV); Doug Dixon’s Presentation (277 KB PDF)
6/11/2009 Internet Revenue Acceleration Webinar Series: Close The Sale: The Presentation Contact Pete Conti, Borrell Associates for details: pconti@borrellassociates.com
6/4/2009 Internet Revenue Acceleration Webinar Series: The Online-Advertising Sales Process Contact Pete Conti, Borrell Associates for details: pconti@borrellassociates.com
5/28/2009 Internet Revenue Acceleration Webinar Series: Consultative Sales Technique Contact Pete Conti, Borrell Associates for details: pconti@borrellassociates.com
5/21/2009 Internet Revenue Acceleration Webinar Series: Online-Sales Overview and Opportunity Contact Pete Conti, Borrell Associates for details: pconti@borrellassociates.com
5/12/2009 Online classified tools that make money NOW Video (37 MB WMV)
5/5/2009 Mobile Strategies: Marketing, Branding, Building Audience and Ultimately Making Money Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
5/5/2009 Non-Traditional Business Models and Money Makers for Your Web Site Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
4/23/2009 New Dollars and New Advertisers This download is available only to current IMA members. Please contact Local Media Association at hq@localmedia.org to request access to this Webinar video archive. 
4/22/2009 Five Core Threats to Media Revenue Growth Video (38 MB WMV); Presentation (720 KB PDF)
4/16/2009 Distribution Strategies Video (52 MB WMV); Presentation (290 KB PDF)
4/16/2009 Webcasts, Video & Visual Journalism: Learn how to tell stories differently with your Web site Video (56 MB WMV)
4/9/2009 SNA-Analysis Online Media Briefing: Covering the Economic Crisis Video (44 MB WMV) Presentation (261 KB PDF)
4/8/2009 Roundtable with Retail Media Buyers Video (61 MB WMV); Presentations: Deborah Armstrong (145 KB PDF), David Weiss (90 KB PDF), and John Dennis (80 KB PDF)
3/26/2009 Take Advantage of Your SNA Membership N/A
3/24/2009 Take Advantage of Your SNA Membership N/A
3/19/2009 Niche Web Sites Video (39 MB WMV)
3/12/2009 Developing a Social Networking Site Video (48 MB WMV); Presentation (2 MB PDF); Handouts: 10 Ideas (80 KB PDF); Business Plan (70 KB PDF)
3/5/2009 How to Use No Cost/Low Cost Research and Analytics to Understand Your Online Audience — And What to Do With The Info Once You Have it Video (52 MB WMV); Gibson Presentation (760 KB PDF); Futhey Presentation (80 KB PDF); Additional Questions (40 KB PDF)
2/19/2009 Fight Yellow Pages and Win Video (62 MB WMV)
2/12/2009 Video — What’s Working, What’s New Video (50 MB WMV)
1/29/2009 New Revenue Streams for 2009 Video (77 MB WMV); Presentation (11 MB PDF)
1/22/2009 New ABC Rule Changes; What You Need to Know Video (53 MB WMV); Handout (1.5 MB PDF)
1/15/2009 Cheap and Easy Web Strategies Video (98 MB WMV); Handout (82 KB PDF)
1/13/2009 Making Your Core Product Better - More Attractive for the Reader Video (59 MB WMV); Presentation (6 MB PDF)
12/18/2008 Great Ideas Video (45 MB WMV)
12/16/2008 Recruitment Outlook Video (50 MB WMV); Presentation (8 MB PDF)
12/11/2008 Small Staff Can Make A Big Web Presence Audio (13 MB MP3)
12/5/2008 Conference Recap Audio (12 MB MP3)
12/4/2008 The Media House Concept: Developing a Culture of Multimedia Video (59 MB WMV)
11/14/2008 Great Ideas Audio (9 MB MP3); Recap (35 KB PDF)
11/13/2008 Mike Blinder Sales Training Part 3: Selling Online Video Video (56 MB WMV)
11/11/2008 Great Ideas Video (40 MB WMV); Recap (60 KB PDF); Samples (5 MB PDF)
11/5/2008 Developing the Local Media House Video (59 MB WMV)
10/24/2008 Fall Conference Wrap-up Audio (13 MB MP3); Presentation (600 KB PDF); Presentation (500 KB PDF)
10/23/2008 Mike Blinder Sales Training Part 2: Making the Most Money from Your Online Banners Video (70 MB WMV)
10/13/2008 SNA Media Briefings: Covering the Economic Crisis Audio (13 MB MP3); Presentation (860 KB PDF)
9/26/2008 Sales Transformation, Part 2 Audio (13 MB MP3)
9/25/2008 Integrated Newsrooms - Best Practices, New Ideas & Addressing Concerns Audio (13 MB MP3)
9/16/2008 Getting Real Audio (13 MB MP3); Presentation (1 MB PDF)
9/12/2008 Mike Blinder Sales Training Part 1: Positioning Your Local Sales Effort to Maximize Online Revenue Video (59 MB WMV)
8/26/2008 ABC Audit Update Audio (10 MB MP3)
8/25/2008 Citizen Contributions Audio (13 MB MP3)
8/22/2008 Sales Transformation, Part 1 Audio (13 MB MP3)
8/14/2008 Top Competitors and why they thrive Audio (13 MB MP3)
7/25/2008 NIE Audio (10 MB MP3)
7/25/2008 Event Marketing Audio (13 MB MP3); Presentation (8 MB PDF); Presentation (5 MB PDF)
7/17/2008 I’m Hot for your Pod Audio (11 MB MP3)
7/15/2008 Selling Technology Audio (9 MB MP3)
7/10/2008 SNA Media Briefings: Energy Audio (13 MB MP3)
6/20/2008 Research and Presentations Audio (13 MB MP3); Presentation (2 MB PDF)
6/12/2008 What We Learned in Vegas Audio (11 MB MP3)
5/23/2008 Territories and Prospecting Audio (13 MB MP3)
5/23/2008 Online Subscriptions/Self Service Audio (10 MB MP3)
5/20/2008 Casting a Wide Net Audio (10 MB MP3)
4/18/2008 Great Ideas Call Audio (9 MB MP3)
4/10/2008 Using Video to Grow Online Revenue Audio (59 MB MP3)
3/28/2008 SNA Chicago Advertiser Roundtable Meetings Wrap-Up Audio (13 MB MP3)
3/28/2008 Retention Programs Audio (10 MB MP3)
3/20/2008 Community-generated content Audio (13 MB MP3)
3/18/2008 Training Your Ad Sales Staff Audio (13 MB MP3)
2/14/2008 Help is Out There Audio (13 MB MP3)

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