Advanced Course - Digital Business Development
it was well organized and I liked how you provided PDF versions of the content.
Now, I can go back and reference the information whenever I want.”
"I have used many of the techniques and concepts taught in the course on a daily basis... "
Find more prospects! The most overlooked opportunity in local advertising sales today is using digital tools to develop new business. At a time when cold calling is becoming a less effective sales-method for most local media sellers, the emergence of search tools, social media and monitoring tools are creating a new approach for getting the attention of local advertisers.
This course consists of six video modules with an assessment test after each video. Learners must score a 90% or better to advance to the next module. There is also a library of resource materials available with this course. Upon successful completion of the course, the sales professional can download a custom certificate with their name on it, to certify compliance with LMA standards. Modules in this section include:
• Prospecting in the Digital Age
• Social Prospecting Tactics
• Using LinkedIn for Business Development
• Digital Conversation Starters
• Focusing Your Leads
• Inbound Leads
COST: Use Coupon Code "SAVE20" to take $20 off the regular price. Sale price - LMA Members $125 / Media Association Partners $145 / Non-members $165