Are you maximizing your search revenue?
Last year local advertisers spent over $6 billion dollars on paid search. That’s one third of the total amount spent on local digital advertising. Are you capturing your share? (To see what is spent in your market download this spreadsheet.)
Maximize your ad share through our Google AdWords Certification-Training Program! Local Media Association can train your sales professionals to be experts in Google AdWords in just three weeks. Our certification trainer is one of the best in the industry and has worked with and trained hundreds of sales professionals during her career. Participants are trained to take the Google-administered exams for final certification.*
With the Google-approved certification your sales professionals will be in high-demand by local advertisers. As the Google experts they will be able to maximize search campaigns for clients and sell more of this in-demand service. Download the program flyer.
Four certification-training options:
1. Live Online-Training Module
Seven one-hour training sessions: For three weeks, on Monday's and Tuesday's, your sales professional(s) meet for a one-hour GoToTraining session.** The session is live with our Google AdWords certified-trainer. If you must miss a session, it is archived for later review. Each session includes a test and a study guide. Our trainer will also set-up the exam with Google for you.* (Questions, or more than 15 participants? - Contact us.)
2. On-Site Training
Our Google AdWords certification-trainer comes in to your market and works with your sales team to give them personal hands-on training for two days. Interactive exercises and and mock exams are given to ensure retention. Trainer will conduct a management session to discuss product fulfillment, pricing and compensation ideas. To request more information or book a training CLICK HERE.
3. Train The Trainer
Our Google AdWords certification-trainer will consult with your certified professional to bring them to trainer status so that they can train your own sales professionals. Includes seven sessions, post session reviews and study guides plus a two-hour consultation to guide the facilitator through the process. To request more information or book a session CLICK HERE.
4. Training in a City Near You!
Click here for more details on 2013 Offerings!
Click here for more details on upcoming 2014 Offerings
* To gain qualification, participants must pass both the Google-administered Advertising Fundamentals exam and one advanced-level exam.They cost $50 each through Google. This is separate from the training fees.
** One-hour classes are Monday's, at 11 a.m. ET, and Tuesday's, at 11 a.m. ET, for three consecutive weeks. The seventh session will be Wednesday, at 11 a.m. ET, the day after the final Tuesday class.