Wednesday, April 16, 2014
Press Releases

Entries for October 2012


We know you have many choices when it comes to charitable giving but please earmark a few dollars to support the industry that employs you. The Local Media Foundation exists to assist local media companies with the digital transformation. Donated funds are used to provide research, best practices and case studies to the industry. The continuation of this good work relies on private donations from people like you.

Peter Bakke
Peter Bakke
Wick Communications

Peter Bakke, Director of Digital Media at Wick Communications had this to say when asked why he donates to the Local Media Foundation:
“We are all trying to figure out the complex transformation of our business. The Local Media Foundation is our partner in this journey. There are many exciting, informative and cutting-edge projects the Foundation works on to help us succeed. I look at my donation to the Foundation as an investment in our industry's future.“

Matt Walsh
Matt Walsh
The Observer Group, Inc.

And Matt Walsh, CEO/Editor/Publisher, The Observer Group, Inc. noted, “We have found that the Local Media Foundation and what it provides our little company is tantamount to having a first-rate R&D department that we could never afford otherwise. If you want to stay in business, ahead of your competitors and abreast of trends, I believe you will find this is a small investment with a worthwhile ROI.”

The Local Media Foundation has a reputation for being innovative and leading edge. Programs such as the recent Innovation Mission are indicative of the organization's commitment to assist the community media industry during this time of unprecedented change. Along with Local Media Association, both organizations strive to provide a leadership role in the industry by suggesting solutions to problems instead of just reporting on them or covering them at conferences.

The Local Media Foundation is a 501(c)(3) charitable trust that is funded by private donations. All contributions will be recognized in Local Media Today's December edition (funds received after November 15 will be recognized in a later edition). Donations are tax deductible. Support the Local Media Foundation today by making a donation at one of the following Lifetime Giving Levels. Contributions of any amount are welcome and appreciated.

Register Now Icon
  • Platinum Level: $10,000 and over (Customized plans are available including choice of initiatives and/or the donors name attached to a project.)
  • Gold Level: $7,500 - $9,999
  • Silver Level: $5,000 - $7,499
  • Bronze Level: $2,500 - $4,999
  • Transformation Level: $1,000 - $2,499
  • Innovation Level: $500 - $999
  • Digital Level: $250 - $499
  • Community Level: $100 - $249
  • Friend of the Local Media Foundation: $35 - $99

We know that charitable contributions are a personal choice. Please earmark some dollars to support the industry that employs you or contributes to your livelihood.

Thanks from all of us at the Local Media Foundation. We promise to put your money to good use!

Questions? Please Contact Us or 888-486-2466

Thank you for your support!

Full Article | Comments (17)

Featured Speakers

Ben Shaw
Rebecca Caparelli
Gatehouse Media

Ben Shaw
Ben Shaw
Shaw Suburban Media

Register Now Icon

Be there on November 7 in Chicago to learn more about:

• How GateHouse Media has generated $2.6 million in contest revenue already this year
• Shaw Media's deal that exceeded $175,000 this month
• Why Source Media/Cedar Rapids Gazette is one of North America's top deal producers
• How WGN/Chicago uses contests to drive big revenue gains
• What Second Street's top deal & promotions clients have in common
• Where this space is going over the next five years
• And much, much more!

To register, click here. The host hotel is the affordable Sheraton O'Hare Airport in Chicago. ROI is guaranteed or your money back.

Full Article | Comments (64)

New York - Oct. 30-31, 2012

Street Fight Summit 2012

With hyperlocal advertising on track for $100 billion in revenue by the end of the decade, it’s fair to say that location and geotargeting have truly entered a stage of warp speed. With so much revenue on the line, gaining insights into best practices and sharing lessons and experiences has never been more important and timely for winning over local merchants and national retailers.

Join us for a two-day event on Oct. 30-31 in New York City for the second annual gathering of bleeding-edge practitioners in hyperlocal -- on stage, in the exhibitor booths, and in the audience. Networking will begin in advance online and continue throughout the event and during the day-one happy hour.

LMA members get 20% off with LMA20 coupon code!
Register now.

Speaker lineup includes:

  • Steven Rosenblatt, Chief Revenue Officer at Foursquare: "Making Location Move the Needle for a Mobile App"
  • Gail Goodman, CEO, Constant Contact: "What do SMBs Want From a Local Commerce Solution?"
  • Howard Lerman, CEO at Yext: "The Future of Local Information Infrastructure"
  • Zohar Yardeni, CEO at Daily Voice: "Hyperlocal Publishing Models that Work"
  • Mark Josephson, SVP of Revenue at Patch: "An Assessment of Patch at 3.5 Years"


Prices go up $200 on Oct. 9. Register now for maximum savings!

Who attends Street Fight Summit 2012?

Attendance includes key individuals in the hyperlocal ecosystem: publishers, location-based tech developers, directories, local search, advertisers, investors and more.


Full Article | Comments (69)

Special Ends October 9

Register Now and SAVE an Additional 25% Off the Regular Cost

This annual Classified Multimedia Conference scheduled for November 7-9, 2012, at the Sheraton Chicago O’Hare Airport Hotel, Chicago, IL, is a must-attend for anyone charged with growing classified revenue. As in the past, the conference will focus on using all of the multimedia tools available to grow this segment of our business.

Classified MultiMedia Conference

Sessions/speakers include:

  • Keynote Session: SOLD! On Classifieds.
    Presented by Kelly Wirges, ProMax Training & Consulting, Inc.
  • Research Report - Uncovering the Mystery of Recruitment Advertising Spending.
    Presented by Gordon Borrell, CEO, Borrell Associates
  • Social Marketing / Social Commerce 2.0.
    Presented by Shannon Kinney, Founder/GM, Dream Local Digital
  • Expanding Mobile Technology More Than Just Garage Sales & Open Houses
  • Real Estate Multimedia Packages that Work
  • Open Discussion: Value Proposition - Online and Print Products
  • Interactive Employment Opportunities Hyper Local Strategic Partnerships.
    Presented by Joe Shaker Jr., Shaker Recruitment Advertising & Communications
  • Automotive - Strategic Partnerships
  • And more!

Click here to review the current agenda.

Special Discounted Rates Available for a Limited Time Only
Register Today and SAVE an Additional 25% Off the Regular Cost:

Registration Fees:
  • Classified Avenue Participants: Regular Price: $259 / attendee - NOW $195 / attendee*
  • Local Media Association Members: Regular Price: $395 / attendee - NOW $295 / attendee
  • Media Association Partner Members: Regular Price: $495 / attendee - NOW $370 / attendee
  • Non-Member/Non-Media Partners: Regular Price: $595 / attendee - NOW $445 / attendee

*The Classified Avenue Participant rate is available ONLY to Local Media Association members participating in Classified Avenue. Classified Avenue participants must be adhering to the terms of Classified Avenue Quarterly Tear Sheet Collection Program in order to be eligible for this deep discount. Non-Classified Avenue participants will be charged the full registration fee shown.

To register online, click here.

Sponsorship and Exhibit Opportunities are Available. For more information contact Al Cupo, Vice President-Operation, (215) 256-6801, or Deanna Lewis, Sales and Marketing Director, (207) 384-5022,

    Full Article | Comments (44)


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