Posted on June 28, 2011 in Member Press
The Monday Campaigns Offers Free Monday Concepts and Materials to Help Your Readers Stay Healthy
The Monday Campaigns, a nonprofit organization dedicated to ending chronic preventable diseases by sustaining healthy behaviors.
- Founded in 2005 in association with Johns Hopkins, Columbia and Syracuse Universities to apply marketing best practices to public health challenges.
- Uses the larger concept of Healthy Monday to address a variety of health and wellness issues, including:
- Physical activity
- Tobacco cessation
- Overall wellness
- Helps organizations incorporate the Monday concept into their own health promotions. Every Monday, organizations and individuals join together to commit to the healthy behaviors that can help end preventable chronic diseases.
It’s the January of the week, the perfect time for a fresh start. People are more likely to begin exercising, start a diet or quit smoking on Monday than any other day. It’s a call to action built into every calendar – offering 52 chances a year to live a longer, healthier life!
See The Monday Campaigns research: http://www.mondaycampaigns.org/images/photos/hm_apha_poster_lorez.pdf
What The Monday Campaigns offers Suburban Newspapers of America:
52 Healthy Monday Motivators - Available via PDF or widget for Monday delivery on your website. See info at: http://www.mondaycampaigns.org/home/resources/healthy-monday-tips/
Quit & Stay Quit Monday Tips - 52 weekly tips – sourced from the National Cancer Institute (NCI) – to help your readers Quit & Stay Quit. Available via PDF.
Meatless Monday Recipes. Or you can create your own, or ask your readers to contribute. Here are examples that show how Christian Science Monitor and Women’s Health use Meatless Monday. http://www.csmonitor.com/The-Culture/Food/Stir-It-Up/2011/0314/Meatless-Monday-Mushroom-stroganoff and http://www.womenshealthmag.com/nutrition/fathers-day-recipes
The Kids Cook Monday Recipes Get the latest “The Kids Cook Monday” recipe on your webpage with our recipe widget. http://www.thekidscookmonday.org/
Toolkits and Posters are also available for your use. See what’s available on our websites: http://www.meatlessmonday.com/spread-the-movement/ and http://www.thekidscookmonday.org/tkcm-toolkit/
For more information, contact: Cherry Dumaual, Project Director
The Monday Campaigns
215 Lexington Avenue
New York, NY 10016