Wednesday, June 19, 2013
2013 Revenue Summit

The 2013 Local Media Revenue Summit has assembled the best case studies to showcase new and innovative revenue streams. Big is the key word here as all sessions will focus on substantial revenue gains - not pennies on the dollar. This summit was designed to include best practices from a diverse mix of local media companies regardless of platform. Senior level advertising managers and executives that focus on local SMB's as their bread and butter will not want to miss this one-of-a-kind summit that will expose you to new ideas and new ways to engage your customers.

Three premier companies have teamed up to bring you this summit. The Blinder Group and Local Media Association are working together for the fourth straight year on this program. They are delighted to add the California Newspaper Press Association to the partnership.

Classified Avenue is the title sponsor of the 2012 LMA / The Blinder Group Revenue Boot Camp. Click here to learn more about Classified Avenue.

Save the Date

April 24 - 27, 2013
Sheraton Universal Hotel
Universal City, CA

Registration Information

Coming Soon!

Downloads

Coming Soon!

Hotel Information

Sheraton Universal Hotel
Universal City, CA

Sponsorship Opportunities

Coming Soon!

Previous Conference Information

2012 Conference Presentations
2011 Conference Presentations
2011 Conference Photo Gallery (Now found on the Local Media Association Facebook page)
Press Releases

Local Media Association's Incoming Board Chair Gareth Charter Conducts Weekly Keynote at the Revenue Summit

Live from the Local Media Association/Blinder Group/Florida Press Association Revenue Summit

By Nancy Lane, President, Local Media Association

The Power of Print

Revenue Summit Charter photo
Gareth Charter talking with Thomas Byrd, President/COO, Independent Newsmedia Inc. after his presentation.

Charter kicked off the session with this announcement, "Two of our weeklies just published the largest billing issues in their history. The Landmark - $100,946 and Milbury-Sutton Chronicle - $18,013. Average issue for The Landmark is $20,000."

How did they do it?

Focused, fundamental execution:

  • Early preparation
  • Daily accountability
  • Team atmosphere = common goal to beat record
  • Sales contest with generous prizes
  • Early bird discounts
  • Discounts on full and half pages
  • Early milestones for reps to hit
  • Make it an event:

  • TMC subscription drive (they mail this issue to all HH’s in their market)
  • Create buzz that this is an issue that you must be in
  • More ambitious editorial
  • Talk about these issues all year long
  • But it’s more than that… why does this work? Because community print WORKS.

    Gareth showcased a series of advertiser testimonials focused on results from print ads. "We need to more proud about, shout about it – run the testimonials in the paper, put them on the desks of your employees."

    Weekly community print is lean back/not forward. Be proud of what we do in print.



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Local Media Association/The Blinder Group/Florida Press Association Revenue Leadership Summit

The 2012 Local Media Revenue Summit has assembled the best case studies to showcase new and innovative revenue streams. Big is the key word here as all sessions will focus on substantial revenue gains - not pennies on the dollar. This summit was designed to include best practices from a diverse mix of local media companies regardless of platform. Senior level advertising managers and executives that focus on local SMB's as their bread and butter will not want to miss this one-of-a-kind summit that will expose you to new ideas and new ways to engage your customers.

Three premier companies have teamed up to bring you this summit. The Blinder Group and Local Media Association are working together for the third straight year on this program. They are delighted to add the Florida Press Association, one of the strongest state associations in the country, to the partnership.

 

Click here for the official Summit website.

Classified Avenue is the title sponsor of the 2012 LMA / The Blinder Group Revenue Boot Camp. Click here to learn more about Classified Avenue.

Save the Date

May 9-11, 2012
Doubletree Tampa Airport – Westshore
Tampa, Florida

Register Now Icon

Registration Information

Local Media Association / The Blinder Group Clients / Florida Press Association Members:

  • Cost of the full three-day program is $395 (early bird rate*) and $495 regular rate.
  • Cost for the Friday only Bonus Session is $129.

Non-Members of any of the three companies:

  • Cost of the full three-day program is $495 (early bird rate*) and $595 regular rate.
  • Cost for the Friday only Bonus Session is $199.

*Earlybird deadline – Monday, April 16, 2012

If you are interested in the rate to attend one-day only (Wednesday or Thursday), please contact us at (888) 486-2466.

Downloads

Agenda
Registration form
Online Registration

Hotel Information

Doubletree Tampa Airport – Westshore
4500 W. Cypress Street
Tampa, FL 33607

Reservation Number: (813) 879-4800
Online Reservations: Click here
Hotel Website: Click here (Use conference code LMA when making reservations from this site)

When making your reservations, please reference the Local Media Association Revenue Summit. All conference attendees are encouraged to reserve their hotel rooms as early as possible.

Sponsorship Opportunities

Local Media Revenue Summit sponsorship opportunities are available. For information contact Al Cupo at al.cupo@localmedia.org or 215-256-6801.

Exhibit/Sponsor Brochure
Exhibit/Sponsor Registration Form
Exhibit/Sponsor ONLINE Registration Form

Previous Conference Information

2011 Conference Presentations
2011 Conference Photo Gallery (Now found on the Local Media Association Facebook page)
Recent Blogs
Click on the title link to open the article, then click on Jump to Full Article or scroll down the page.

     Phone: (888) 486-2466

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