Retail Alliance
The SNA Retail Alliance is open to all SNA regular and corporate members — FREE of charge. The alliance
meets regularly via conference call to discuss issues of importance, exchange great ideas and learn
the results of SNA sponsored research. The alliance also sponsors presentations from guest speakers
on a variety of advertising-related subjects.
Upcoming Conference Calls
Classified Avenue (formerly SCAN) is the exclusive sponsor of the Retail Alliance
conference calls. Click here
to learn more about Classified Avenue.
All calls will be at 3:00pm Eastern unless otherwise noted.
Not a member of SNA? Click here to register for an upcoming SNA call/webinar.
2008-07-25 — Event Marketing
Event Marketing is becoming a new revenue
stream. Learn how you can take advantage of events in your community and create
new programs.
2008-08-22 — Recruiting for Sales Transformation
Who is the newspaper rep of the future? We’ll discuss how newspapers are recruiting, where they are looking and what they are looking for.
2008-09-26 — Database Marketing and Direct Mail
Learn how newspapers
are using database information and direct mail to increase revenue.
2008-10-24 — Fall Conference Wrap-up Call
2008-11-14 — Great Ideas Call
This is an opportunity for you to win
cold cash for your ideas! Come to the call prepared to share your idea and you could
win!
Previous Conference Calls
2008-06-20 — Research and Presentations
Call Recording (MP3)
Presentation (PDF)
2008-05-23 — Territories and Prospecting
Call Recording (MP3)
Presentation (PDF)
2008-04-18 — Great Ideas Call (Niche Products)
Call Recording (MP3)
Call Notes (PDF)
Sample Stimulus Flyer (PDF)
2008-03-28 — SNA Chicago Advertiser Roundtable Meetings Wrap-Up
Call Recording (MP3)
2008-01-25 — Co-op and Vendor Support
Presentations/notes (PDF): Tim Brennan, Linda Holway.
2007-08-30 — Frequency, Lead Generation and Motivation
Call Notes (PDF)
Upcoming Conferences