Sunday, April 20, 2014
Press Releases
Kevin Ma has again been recognized by Local Media Association as its Journalist of the Year, as judged by the faculty at the Medill School of Journalism at Northwestern University.

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The hard-working newsroom veteran Scarlett Syse has taken top individual honors as the Editor of the Year in the just announced and intensely competitive LMA 2012 Editorial Contest.

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Newsrooms across North America received the much awaited results of the Local Media Association 2012 Editorial Contest last month. Metroland Media Group led all companies with an impressive 129 awards.

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We've re-launched our Sales Certification Program with the release of the all new Fundamentals Media Course. This self-paced course consists of eight 30-minute video modules that prepare an advertising sales professional to successfully present effective advertising solutions that drive client-value and generate measurable sales-results.

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We’ve launched a new program! Increase your ad revenue by capturing part of the $6 billion spent locally last year on paid search with our Google AdWords Certification-Training. We can train your sales professionals through this online program to be experts in Google AdWords in just three weeks. DETAILS & MORE

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The annual Local Media Association Editorial Contest once again elicited fierce competition. The entries were simply phenomenal, and judges certainly had a tough job on their hands. To see the list of winners CLICK HERE.

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By a 91% affirmative vote, we've changed our bylaws to create a new class of membership called "Local Media Members." This new class will allow non-newspaper media companies such as TV stations, radio stations, directory publishers, pure plays, and more, to join the association.

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The voting has begun! Check your email boxes. It will allow non-newspaper media companies such as TV and radio stations to join.

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tout.comOver 300 of the world’s most progressive R&D partners have gathered in Berlin for the WAN-IFRA World Publishing Expo. Live sessions are being conducted on four different media port stages to showcase many of the new products and services. Media executives are presenting the information in case study formats.

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WAN-IFRALocal Media Association is a proud sponsor of the world’s largest newspaper trade expo taking place in Berlin this week. The expo kicked off  Monday, October 7, with an opening session that was moderated by U.S. media analyst Ken Doctor. Panelists were Mathias Dopfner, CEO, Axel Springer and Andrew Miller, CEO, the Guardian. The event draws 8,000 attendees. Doctor presented his "10 Truths As We Enter 2014.''

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Sales Certification ProgramThe Advanced Digital-Sales Course has recently been released and it offers tactical approaches to selling digital products and using digital media to increase and capture qualified leads. It prepares an advertising sales professional to present successful and effective advertising solutions that drive client-value and generate measurable sales-results. The course is made up of 26 modules, one is available for viewing by clicking here.

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Betsy WilsonPhiladelphia-area publisher with strong leadership ties to LMA chosen for the association's most prestigious award (formerly the Dean Lesher award). In 2005, she was elected to chair the Suburban Newspapers of America (now Local Media Association) board of directors. For 12 years, she served LMA and the related Foundation as a board member, marketing committee member and advisor.

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Mike Blinder moderated a terrific panel discussion to get the CNPA Press & Revenue Summit kicked off today. The Summit is being co-produced by Local Media Association and The Blinder Group.

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